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The fastest way to get results?

Do what you do, just more effectively.

Everything in business is about getting people to act. Click, buy, choose, perform.

Let me show you the science that ensures everything you do gets better results.


"In 30 years of business I have yet to meet someone with the insight of Bri, in helping understand how the client views your offering."

Peter Singer
Bond National

Where do you want to see results?

Hi I’m Bri Williams and I help with three things:

  • Your own effectiveness;
  • The effectiveness of your team; and
  • The effectiveness of your business.

Saving you time. Saving you effort. Saving you money.

How do I do it? Behavioural science. 

The science of what makes people do what they do.

To get results - getting customers to click or buy, staff to perform, stakeholders to agree, yourself to work, eat or exercise - comes down to one thing.

Influencing behaviour.

So that's what I'd like to help you do.

Which do you want to tackle first? Your business, your team or yourself?


What are you looking to do today?

Make your business work harder for you

How small tweaks can dramatically improve your business, from how you design your invoices to effective copywriting and marketing campaigns, Bri can show you what changes to make for maximum impact. More on improving your organisation.

Help your team influence outcomes

Give your team the skills to influence more effectively in any situation. Not only will they be better and more proactive problem solvers, they'll be taught a common approach so everyone is (finally) on the same page. More on how to improve your team.

Master your habits and effectiveness

Get the most out of your skills and talents by understanding what it really takes to change behaviour - your own or someone else’s. More on improving your skills and habits.

Snapshot of clients

Featured products

Talking Talks: the secrets of great presentations

How do great presenters make great presentations? Talking Talks is Bri's interview series where she goes behind the scenes to reveal how to make the right kind of impact with your audience.

Watch some recent interviews

Make things happen, get things done

Learn the science of behavioural influence with Bri's self-paced, fun and transformative online program, Influencing Action. 

Master behavioural influence

Not sure what to do? Just do this.

Learn exactly how to apply behavioural science to everyday business issues like writing an email, website design, gaining and retaining customers and getting paid on time. Become a Just Do This member and Bri will show you how.

Improve your business today

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