It's awkward, isn't it Bri?
That moment in a sales conversation when you have to ask for the deal?
Or maybe it's not even a sales conversation, but a discussion with a colleague whom you are trying to get to make a decision?
In this video I explain:
And why do I call it "conversion cutlery"?
Because as you'll see, the three stages relate to a spoon, knife and fork.
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