While I hated learning how to drive a manual car, I've always been thankful that my parents insisted that's what I did. For one thing, I couldn't be road tripping in my van without knowing how to use a clutch.
My neighbour's intruder clearly didn't have such farsighted parents, because when he tried to steal their vintage Porsche, he hit a stumbling block.
I explain more in the latest episode of Behaviour Bites.
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In which I cover:
- Failed home invasion and the role of friction
- Lesson from Hitch: Going 90% of the way
- Problem with change management
- Reverse graffiti: the power of subtraction
PLUS, if you're a Just Do This member, a new month means new content!
So today you'll learn how to solve the top 5 business owner issues.
What are they? Find out here.
I'm back on deck in sunny/windy/wet/dry Melbourne, so normal newsletters will recommence on Monday :)
P.S. Feel free to revisit prior episodes of Behaviour Bites:
- Episode 1 on whether you should show effort, a botched attempt to upgrade me, overcoming reactance and the most bizarre leader behaviour I encountered, and
- Episode 2 on pricing psychology to encourage upgrades, why you shouldn't probe reasons for a decision, and the desire to keep moving.
- Episode 3 on where you should sit, why hotel check-out times are getting later, the effort vs reward equation and how a taxi driver almost made me throw up.
- Episode 4 on SMART goals being debunked, Netflix's amaxing annual leave policy, why most leadership training fails and changing our approach to change.
- Episode 5 on sponge worthiness, using sensory language to better engage, why SEO is dead in the age of AI, avoiding obstacles that don't exist and changing our approach to change.
🌟 If you found this interesting, let me know! Buy me a virtual coffee ☕ or forward this email ↗️ to someone who also might like it. Your occasional support means I can keep sharing ideas about behavioural science for free.
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