My grandmotherās watch is analog. I love it. No battery, just a daily wind.
Itās at least 60 years old, and it still ticks, still works, still keeps time like it always has.
Modern watches? They stop. Batteries run out.
You get sick of charging them, or the charge no longer holds.
So, you replace them, or more often, you donāt.
You throw them in the drawer, or into the bin.
My grandmotherās ādumbā watch might just be smarter than most things we wear on our wrists today.
I reckon business leaders get sold a lot of ādigital watchesā these days.
Quick fixes. New planning tools. A shinier CRM. SaaS, SEO, GEO, POV OMG!
All promising to make life easier. But do they?
Too often, we end up managing systems and tech instead of focussing on people and behaviour.
We optimise dashboards while losing sight of what business is actually about: getting someone to do something.
Getting customers to buy and colleagues to contribute. Getting investors to commit and suppliers to deliver.
Thatās why Iām so committed to helping organisations understand behaviour.
Because just like my grandmotherās watch, small, deliberate actions can create reliable, fuss-free, sustainable results.
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