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Dealing with Painful People

 

How to deal with painful people using behavioural science.

Behavioural expert Bri Williams takes you through the three types of painful people you are likely to encounter in business: People pleasers, Know it alls and Obstinates.

People pleasers bulldust, Know it Alls bamboozle and Obstinates bulldoze!

The transcript and full video is available exclusively to Just Do This members. Find out more here.

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Talking behavioural science with my intern, Bora Ergor

 

It was an absolute delight to have Bora Ergor interning with me this year.

Bora is a very talented psychology student at the University of Strasbourg and together we worked across a range of assignments.

In this video Bora talks us through what his research unearthed as well as tips for people seeking to intern.

We cover what behavioural science says about:

  • How to optimise your online presenting presence and overcome Zoom fatigue
  • Framing  and use of language i.e. knowing...
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Talking Talks: Speaker evolution with Sam Tatam

 

What can an expert in evolutionary psychology tell us about presenting? Lots!

In this episode of Talking Talks Bri speaks with psychologist and head of Behavioural Science at Ogilvy, Sam Tatam.

We talk about why everything is selling, why gaps are essential in your presentation (leave space in the mousetrap), why you should watch yourself on mute, maximising the pixels in a virtual presentation and similarities and differences between client work and keynotes. Oh, and why Sam wants...

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Talking Talks: How to make your audience feel, with George Elerick

 

When presenting, how can you make your audience feel?

In this episode of Talking Talks Bri speaks with stand-up comedian and behavioural scientist George Elerick.

We talk about how human universals can connect us with an audience, why it's good to start with the end in mind, George being an empathetic extrovert and huge fan of provocation, word choice and how to use behavioural science in presentations.

We struggled with a wobbly internet connection between LA and Melbourne for this one, so...

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Fraud and failure. It's been a rough couple of weeks.

The field of behavioural economics has been knocked around a couple of times over the past week or so..

Perhaps most significantly, news broke of a research study on fraud being found to have used fraudulent data. Yes, painfully ironic.

The 2012 study by Shu, Mazar, Gino, Ariely and Bazerman found getting people to sign their name at the top of a form rather than the end increased the likelihood they’d complete the form honestly.

Such an interesting finding doesn’t stay quiet for...

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Talking Talks: How to make a dull topic interesting, with Christian Hunt

 

In this episode of Talking Talks I speak with Christian Hunt, founder of Human-Risk.

Christian specialises in applying behavioural science to ethics and compliance, topics that may seem dull but he manages to bring to life for his audience.

In our discussion we cover a range of things, like why some titles can be terrible, whether you should finish in Q&A, the difference between stage and virtual presentations and why Christian thinks PowerPoint "is the devil's work"!

View a sample of...

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Nudgestock Global 2020

 

I was excited to present at the world's biggest and best festival of behavioural science, created by Ogilvy.

It kicked off in Sydney and travelled around the globe, finishing in New York 14 hours later.

Here's my 'tight ten' in which I explain my behaviour change model.

 

What now?

  • Read a quick overview of my Behaviour Change Model here.
  • Clarify your very own behavioural challenge with my free Behavioural Analysis tool.
  • Get behavioural tips and ideas by subscribing...
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