I was nervous, of course.
Approaching the Vice Chairman of Ogilvy, one of the world's most successful advertising agencies, for a blurb for my new book was a little daunting.
But Rory Sutherland is an exceedingly generous and supportive person who told me he'd be delighted.
'Bri Williams is the Linnaeus of human behaviour', he wrote. 'The best taxonomy of the different approaches to understanding human behaviour I have ever seen'.
But...please excuse my...
Are you part of a distributed team? Perhaps you manage one?
It's new language, isn't it, distributed team? It means that colleagues who work together, don't physically work together. They're scattered around the state, the country, the world.
It's not quite the same as "remote work", where you and your colleagues might work remotely from your office some or all the time, but there is still a central office.
For distributed teams, there is no central office so everyone works remotely.
I am thrilled to announce there's a new BONUS module hidden like an Easter Egg in the Influencing Action online course.
Module 6 "Influencing Individuals".
I added this special module because one of the trickiest parts of being human is influencing other humans.
Particularly those who see the world differently to you.
So here's a sneak peek.
If you'd like to find out more about how to influence action, this is here I keep the good stuff: ...
I’ve been going deep on language lately
Knowing what to say and how to say it.
Partly because I’ve created a “scripting tool” for my Just Do This members, where I’ve written sample scripts for everything from getting past the gatekeeper and dealing with time wasters, to fielding complaints and chasing late payers.
Partly because I’ve been creating my “Dealing with D!ckheads” webinar (recording exclusively available to...
I currently have 11,212 unread emails in my inbox. They are unread because I have looked at the subject line or sender and decided not to bother opening them.
Some people aim for "inbox zero" - and if that's you I understand my confession may have rocked your world - but I'm totally okay with how I keep on top of what's important.
Or more particularly, what I think is important, because whomever crafted their message to me certainly thought it should be important.
Which brings us to the...